ABOUT THE PROJECT

This geophysics of yours does not work. It is all nonsense!
I heard this so often from people I needed to discuss a work plan with or show the results of a geophysical survey to. I could not understand it: how can someone dismiss an entire science, with its theory, experiments, and accumulated practical experience?
Is it really just some joke that can be waved away so easily?

Only recently did I understand why this happens: behind it is usually a simple lack of awareness about the subject. It is easier to say “it does not work, it is nonsense” than to admit: yes, I do not have enough knowledge, time, or energy to study the question.

That is why I started a blog: to help geologists and geophysicists work together, and to explain how geophysics can be used effectively as a practical tool.

Over the past year, I have worked with companies and written articles for them about exploration, mining, engineering surveys, and IT. I immersed myself in their businesses and learned more about how clients and contractors, or managers and specialists, interact. Again, I saw a painfully familiar picture.

Colleagues and partners who should be working together often see one another as idle or irresponsible.

I saw this myself at a session of an engineering survey conference devoted to the interaction between designers and surveyors: the participants exchanged accusations, but offered almost no solutions. “You just draw,” “You cannot even prepare a proper technical assignment,” “And you… and you… and you…”

This is how the idea for GeoConversation. Salt of the Earth appeared: a place where we improve communication between specialists through knowledge and by getting inside the realities of colleagues’ and partners’ work.

Of course, after reading one article, or even a series of articles about RC drilling or mineral resource estimation under JORC standards, you will not become an expert in that field. But you do not need to. It is enough to understand how your colleagues work, what a contractor needs to do the job well, and whether a method has limitations and what those limitations are.
Working together toward a shared result will become easier.

I am sure another welcome bonus will be a community of strong professionals, something our industry definitely lacks. We need to step beyond our offices, disciplines, and job hierarchies: in the comments, a CEO and a junior specialist can easily exchange messages. People can talk to each other without being limited by region, often a very remote one, and create new successful collaborations.

Let it be so!

OUR EDITORIAL TEAM

The people behind GeoConversation. Salt of the Earth

Editor-in-Chief and founder of GeoConversation, a media for geospecialists. Salt of the Earth.

Geophysicist by training. She has worked on field projects and combines practical experience with a deep understanding of the industry.

Additionally, she received training in text, content marketing and editorial management from leading specialists (Anton Petrochenkov, Svetlana Kovaleva, Ilya and Irina Ilyakhov, Semyon Inozemtsev). Today he combines his profession as a geophysicist with the role of media manager and editor.

Finalist of the Women in Mining (Breakthrough of the Year) competition and winner of Glavreda’s case study competition.

Her work is guided by the editorial code of GeoConversation: honesty and accuracy, independence from heroes and companies, prioritization of public interest, transparency of formats and respect for the reader.

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Commercial editor and author, linguist-translator (Moscow State Linguistic University). Translates popular science literature, localizes websites and applications (UX-editing), writes and edits articles for the mining industry.

Winner of Glavred’s case study contest.

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Education: St. Petersburg Mining University, specialty mining engineer, geophysicist.

Additional education: Digital Design Academy in Figma, course on management of commercial accounts in social networks.

Design of all GeoConversation materials. Salt of the Earth.

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Education: St. Petersburg University of Railway Transport, information systems engineer.

Additional education: MGIMO, editor; RANEPA, Internet marketing specialist.

Developer of promotional strategies for private business, writing articles and case studies.

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Education: St. Petersburg State University of Culture and Arts. Linguist-translator, specialist in intercultural communications.
Courses on neural networks, prompt engineering and AI content generation from Skillbox and Work247 AI

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Education: Kursk State University, lawyer, historian.

Additional education: courses on texts in Telegram, “Commercial writer: copywriting skills for business from zero to PRO”, “Figma for author”, “Texts for IT”, preparatory courses of Gorbunov Bureau School, “Rocking for writing editors”.

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TOP PROFESSIONALS

Our experts, who bring real substance to the articles
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Editor-in-Chief
Maria Kostina
Maria Kostina
Geophysicist, founder of the project and editor-in-chief GeoConversation. Salt of the Earth
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GeoConversation. Salt of the Earth is a media platform where top mining-industry specialists share their experience, helping professionals communicate and collaborate more effectively.

Learn more about the project
TOP PROFESSIONALS
4

Alina Pavlovskaya

Gold Deposit Development
Chief Geologist, placer gold expert
Дмитрий Макаров

Dmitry Makarov

Highland Gold
Lead Analyst
Марина Ельчанинова — эксперт по английскому, 13+ лет опыта. Tailor-made обучение, бизнес-тренинги, полное погружение в язык.

Marina Yelchaninova

English Dive In Online School
Head of Online School
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